Here’s a rewritten version in the same smooth, personal, headline-free style you used in the previous case studies:
This case study reflects the process of creating my personal brand and portfolio website, from the initial design in Figma to the full development in Webflow.
I began by shaping the visual direction in Figma, where I translated my ideas into a clean, structured layout. I created a brand identity that feels true to me both personally and professionally: a mix of modern and feminine forms, soft colors, and a logo that captures the essence of my design style. For typography, I chose ZT Formom for its refined, contemporary character and paired it with a gentle, feminine color palette that carries through the entire site. The layout focuses on clarity and simplicity, with a bold header, a homepage grid that highlights my case studies, and thoughtful spacing that keeps everything balanced. I also added hand-drawn details inspired by my branding to give the website a more personal, artistic touch.
Once the design was complete, I recreated it in Webflow. Using Grid and Flexbox allowed me to match the Figma layout precisely while ensuring full responsiveness across devices. I styled the site according to the established typography and colors, added subtle hover effects to make interactions feel natural, and connected everything to the CMS so case studies can be updated easily over time. After that, I fine-tuned performance by optimizing images and refining animations to create a smooth, engaging user experience.
The final result is a cohesive, responsive portfolio that feels like an honest representation of my creative voice. It’s visually consistent, easy to navigate, and built to evolve as I continue growing as a designer.
